Day #10 – Harness the Power of Online Video – Book Tour travels to Shel Horowitz’s Blog @shelhorowitz

There is nothing as powerful as online video as a way to effectively connect with your audience and allow them to get to know you. Creating Web video might seem intimidating but the truth is that it can be easy, affordable, and even free. Creating Web video can also be a great deal of fun. You can either record your message with the camera facing you or you can create a screen capture video. Market your book by creating a video book trailer … [Read more...]

Day #10 – Online Relationship Marketing Book Tour Travels to Tony Eldridge’s Blog @tonyeldridge

Building relationships with people is the key to both happiness and success! In today's article, which is featured at Tony Eldridge's "Marketing Tips for Authors" site, is on the topic of Online Relationship Marketing. Relationship marketing is a new term for a time-tested practice. People want to do business with people whom they "know, like, and trust". Growing up in a family of retailers, it was a common practice for us to do business with … [Read more...]

Day #11 – Virtual Blog Tour Discussion with Dana Lynn Smith @bookmarketer

Today the blog tour heads over to the blog of Dana Lynn Smith, the Savvy Book Marketer where I'll be sharing: Virtual Book Tour Secrets. As an author, I’ve heard the term “Virtual Book Tour” before, but I never really gave it a lot of thought or consideration, until now. I always thought that virtual book tours were teleseminar presentations where the author is interviewed on the topic of their book or where they speak on the topic of their … [Read more...]

Day #11 – Book Tour Heads to the Blog of Lou Bortone @loubortone – What is a Virtual Book Tour

Today our virtual book tour heads over to the blog of video marketing maven, Lou Bortone where I'll be talking about what a virtual book tour and a book launch actually is! A book tour does not just have to be for a newly published book. You can create a book launch for any of your books, at any time. The key is to be passionate about your topic, be willing to share the message of your book and be committed to connecting with and building … [Read more...]

Day #12 – Video Interview – Virtual Book Tour – Joanna Penn @thecreativepenn

Today, our virtual book tour heads over to Joanna Penn's blog, The Creative Penn for a Video Interview with the author. Joanna recently launched her novel and D'vorah drew from Joanna's experience when developing the strategy for this virtual book tour. To view this video interview, head on over to Joanna's blog at: www.TheCreativePenn.com/2011/07/22/book-marketing-made-easy … [Read more...]