Audio Postcard: Teaching by Telephone

Scroll down for an example of an audio postcard. I use an app on my phone and share a 3-5 minute tip. You can either write up what you want to say ahead of time, and record it... or you can share your message and transcribe it. Posting an audio, and it's text, in a blog posts makes for great blog content. Scroll down to enjoy the text and the audio postcard! Teaching on the topic of your book, not only generates more book sales, … [Read more...]

Challenge Creation Showcase: Brenda Trott

Brenda Trott , known as the "Make Money In Your Sleep Girl" helps small business owners stop cold calling by coaching them to be the "go-to" person in their field, through social media, book publications and public relations. She also helps them develop a diverse income where they too can make money in their sleep. Author of several how-to media marketing books and nominated the best Social Media Strategist in Houston, she has been called upon … [Read more...]

Challenge Creation Showcase: Kate Kunkel

Kate Kunkel is a writer and harpist who entertained in Las Vegas for nearly 20 years. When she returned to Canada, she began teaching harp privately and in workshops, sharing with students the skills and knowledge she acquired as a professional musician. Kate recently expanded her educational offerings to the internet, and now has several online courses and holds virtual retreats for harpists around the world. In 2018, Kate will expand her … [Read more...]

Harness the Power of Amazon and Enhance Your Presence on Amazon by D’vorah Lansky

As you'll discover, there are several things you can do via your Amazon Author Central dashboard, to increase your credibility and your visibility on Amazon. To view my Amazon Author Page go to: www.Amazon.com/author/dvorahlansky One of the most powerful “secret weapons” for an author is Amazon’s Author Central page. Each author, with a published book, can set up their own page, which includes a myriad of marketing tools. In this article … [Read more...]

What Do You Blog About? Blogging Tips and Show and Tell Time!

by D'vorah Lansky Blogging is a wonderful way to share your thoughts, share knowledge, and engage in conversations with your audience. As part of today's blog post, I'd like to invite you to share a link to your blog! Tell us what your blog is about and what you enjoy about blogging. Additionally, if applicable, tell us about your book. Scroll down to the comments section below to share about your blog! Grow Your Author Platform with a … [Read more...]

Would You Like to Bab with Your Book?

While many authors have the dream of earning a full-time living from the sales of their books, the truth is, very few authors are able to generate a significant livelihood just from the sales of their books. However, your book can serve as the foundation to a very lucrative full-time income when you lift the words off the pages and bring them to life in the form of online courses, coaching programs, materials, and systems. As our series on … [Read more...]

Book One in the Build a Business with Your Book Quick Guide Series

I'm thrilled to share that Book One in the Build a Business with Your Book Quick Guide Series is now available on Amazon! Develop Your Author Platform is Book One in the Build a Business with Your Book Quick Guide Series. In this book we’ll be exploring a variety of ways you can gain more visibility as you develop your online presence. While there are many ways that you can develop your author platform, we’ll be focusing on three primary … [Read more...]

How to Land Guest Posts on Huge Blogs (in Five Straightforward Steps) by Ali Luke

by Ali Luke One of the best ways to promote your non-fiction book is by guest posting: writing content for other people’s blogs. Whatever stage you’re at with your book (even if it’s currently just a back-of-an-envelope plan), you can try out guest posting. You don’t need to be an established author or a well-known name. You just need to be able to write. The best news? All it will cost you is a little bit of your time. The Four Key … [Read more...]

For Our Fiction Authors – And Those Who Have Ideas About Marketing for Fiction Authors

by D'vorah Lansky As you may have figured out by now, my area of expertise, and the focus of the Book Marketing Challenge is on book marketing for nonfiction authors. However, given that we have hundreds of fiction authors registered for the event who would like to be able to apply what they are learning, I want to do whatever I can to make this content accessible to both fiction and nonfiction authors. I'd like to provide tips for how … [Read more...]

7 Tips to Improve Your Productivity

by Susan Sherayko Do you believe that the words “author” and “productivity” have to be mutually exclusive? After all, writing is creative. It comes at the whim of our muse. Or does it? I work with writers every day who generate content on a daily basis, meet deadlines and avoid writer’s block. As writers, they take up the challenges of bringing their publications to a worldwide audience through a variety of media, and build successful … [Read more...]

Productivity Challenge: Guest Expert – Becky Norwood – Increase Productivity with Evernote

Becky Norwood is a guest speaker for the 30-Day Productivity Challenge. If you have not yet registered... Click here for details. Session Title: Become More Productive with Evernote Session Description: This session is in harmony with keeping us productive. A wonderful tool we have found is Evernote. There are many different tools to use, and we feel no matter what you do...find what works and set a new pattern for yourself to get organized … [Read more...]

4 Tips for Creating the Essential Press Release That Announces Your Book by Sandra Beckwith

(Our focus this season is on Press Releases. Your press release is your announcement to the world. For example, you can share that your book is available and waiting to be read and you can write it in a way that will make people eager to find out more. While the topic of "press releases" may seem like a complicated or mysterious one, it is really rather straight forward. In today's featured articles you have access to a wealth of ides to help … [Read more...]

Marketing Your Book with Press Releases by Connie Dunn

by Connie Dunn One of the most basic tools for marketing your book is a press release. It’s been around a long time, but it is still just as valid as it was more than 100 years ago, when the first press/news release was used. Publications haven’t gone away, in fact, there are more of them! Many publications have gone online, such as newspapers like the Boston Globe, a large well-known newspaper, or the Bolivar Herald Free Press … [Read more...]

Virtual Book Tour Tips to Boost Your Sales

(From D'vorah: In this article, Sara shares her insights and hands-on tips, based on her own virtual book tour. you'll want to take notes as these strategies can help you expand your reach and make the most of your own virtual book tour. To learn more about virtual book tours, check out our training program on the topic at: www.VirtualBookTourChallenge.com) Enjoy this informative article by Sara F. Hathaway Congratulations! You finished … [Read more...]

Using Images to Market Your Virtual Book Tour

by Marianne Soucy In this article about marketing your virtual book tour I will have my main focus on images. Images are a powerful way of getting your message across, especially combined with text; and images are being used more and more both on blogs and social media. Create a book tour banner The first image you need to create for promoting your virtual book tour is a book tour banner. There are several ways you can create a book tour … [Read more...]

12 Reasons to Host a Book Tour Without Leaving Home

by Janine L. Moore You have written a book that will entertain or inspire others. What’s next? How do you spread the word about it without breaking the bank? The Internet has made it possible to take your book on tour around the world without leaving home. On a Virtual Book Tour, you visit Blogs written by other authors and ask if they would like you to write a Guest Post for them. As Blogs constantly require new content, the owner is often … [Read more...]

What Footprints Are You Leaving in the Sand?

"We make a living by what we get, but we make a life by what we give." -Winston Churchill Our lives are so busy, there is always so much going on. It seems though, that no matter how much time we spend working, there's always more to do. Well, then the inverse must be true as well... As long as we are working with focus and purpose, the job will get done and how we spend our time is a choice. While it's important to set goals, have focus … [Read more...]

Build Your Readership by Blogging

by D'vorah Lansky Being that blogging has become so popular in our author community, and the fact that I've received dozens of requests to teach more about blogging AND the fact that we had 58 comments on last week's blog post, I thought you'd find it helpful if we began a column where we share blogging tips and strategies. Today I'll Share Two of My Favorite Blogging Tips: Along with an invitation for you to share blogging tips of your … [Read more...]

Believe in the Power of Your Dreams: What is the “Why” Behind Your Dreams?

by D'vorah Lansky As the new year approaches I'm looking at how I can bring even more value to our author community. Every fiber of my being is leading me towards focusing on helping you to develop relationships with your audience and leaders in your field before focusing on the tech side of things. I really believe that by getting clear about your "why" and your dreams and by growing your following, your fan base, and your book sales, you will … [Read more...]

Share Your Writing and Editing Tips

As authors we love to write and we are often certain that we did a super job editing our work. Proofread and edit as we might, there are still times that we miss something. For the most part these errors are harmless, but occasionally they can be embarrassing or even mortifying. To help one another on our writing journey, please scroll down and share your favorite writing, proofreading, and/or editing tips. Thank you for sharing your … [Read more...]

Special Sales: The Buck Starts Here by Brian Jud

by Brian Jud The term special sales is commonly used to describe sales opportunities outside of bookstores. Also referred to as non-bookstore (or non-traditional) marketing, it can be a profitable source of new revenue. The best way to exploit this opportunity is to divide it into two segments and sell to buyers in each according to their traditional ways of purchasing. One is the retail segment where you reach buyers using a network of … [Read more...]