Sell More Books By Creating Visual Content

by M. Shannon Hernandez As a content strategist, my primary goal is to help my clients develop content which is engaging and entices readers to take action. Valuable content cannot be overlooked when one is building a brand—as quality content helps establish you as an expert, shows your distinct personality, and builds relationships with your prospects. If you are an author and you are working to build your platform, and secure more book … [Read more...]

What would it mean to you to be able to reach more readers?

Welcome to Reach More Readers! Scroll down to join in the conversation and to access the Virtual Summit infographic. Are you actively taking steps towards expanding your reach? Do you have questions or success stories you'd like to share? Scroll down to "chime in!" This will provide you, and our author community, with a way to: Share your thoughts and/or your favorite strategy for reaching more readers Ask your most burning question … [Read more...]

3 Vital Questions to Build Website Impact

by Donna K. Fitch Why do you have a website? What a silly question. We have websites because we’re supposed to. Everyone else does, right? But a website without thought behind it, without intentionality, may be doing you more harm than good. Professional web designers ask their clients a series of questions before they do any design work. Improve your website by asking yourself these three questions: 1. What do you want to accomplish … [Read more...]

Book Marketing Round Up – Virtual Book Tour Articles and Success Tips

by D'vorah Lansky A virtual book tour is much like an in-person book tour except you "travel" from blog to blog or site to site, across the Internet, versus venue to venue geographically. In this month's book marketing round up you have access to a collection of virtual book tour articles and success tips! Enjoy and feel free to share your thoughts and post your questions. Guest blogging is where you "travel" to a blog and share an article … [Read more...]

The Organized Author – Virtual Book Tour of Moreen Torpy

by Moreen Torpy I’m going to go out on a limb and say that even authors need to be organized. From my own experience, I know the creative juices flow when they’re ready, and without clutter blocking or sabotaging them, they flow more frequently and regularly. How can we guarantee this happens? Simply by ensuring our work space is organized, without clutter and all the extraneous paperwork that sticks to our desks and maybe the floor around … [Read more...]

Tips for Promoting Your Virtual Book Tour

by Liesel Teversham A hot tip I learnt during my first Virtual Book Tour came as a result of inadvertently leaving out this important detail. The point of a “first” in anything is to gain experience in this type of activity and to learn from any possible mistakes we may make. It’s great to realize that we don’t have to be perfect at our first attempt of a book tour. The purpose for our tour is to gain exposure, reach readers, and sell books. … [Read more...]

5 Must Know Tips to Marketing Your Virtual Book Tour

by Sara Hathaway Virtual Book Tours are an essential way for new authors to gain traction in the marketplace. So, what is a Virtual Book Tour? Just a decade ago, when an author wanted to show off their latest piece of work to an interested audience they would have to pack up their bags and boxes of books and travel around the country from book store to book store to try to find them. Nowadays with the explosion of technology and information … [Read more...]

Book Launch Tips: Having Fun As You Sell More Books by Dr. Jeanette Cates

by Dr. Jeanette Cates (Enjoy this informative article where Jeanette shares powerful book launch tips, that have kept her in the #1 spot in her categories, over on Kindle, for over six weeks! Here also is an audio interview with Jeanette where she shares about her book a well as her strategies that continue to generate daily book sales.) As a Kindle book author, you know that your primary job once the book is finished is marketing. … [Read more...]

Go On the Road, Virtually, to Promote Your Book

by Connie Dunn Not too long ago, when you wrote a book and got a publisher, you would take a tour of bookstores and other venues that the publisher set up for you. Sounds nice, right? Well, number one those publishers are traditional publishers and they are harder to come by these days. The other thing is that the publishers actually look to you, the author, to see if you have the skills to market your own book, because the days of setting … [Read more...]

Streamlining Your Blog: Lessons Learned During the Blog Hop

by D'vorah Lansky During our community wide Blog Hop we had 78 authors submit their posts. This was a celebration to share what each author learned during our Book Marketing Challenge, and how they would be applying these strategies to their books. By writing the articles the authors were able to see, in writing, how much they had learned and retained and by reading the posts by other authors, everyone was able to absorb even more. During the … [Read more...]